Content and Personalization Tools

Deliver Personalized Messages that Increase Relevance and Conversions

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Create and Send Intelligent, 1:1 Interactions at Scale

In today’s experience economy, personalization is key to building valuable and long-lasting connections with customers. Swrve is built to help global brands exceed customer expectations and generate stronger business outcomes with a personalized, 1:1 approach to real-time relevance. Our suite of enterprise-grade messaging tools give brands the ability to scale personalized communications with confidence.

Real-time Relevance

Swrve combines rich, real-time customer data with enterprise-grade triggering and targeting to help marketers identify, interpret, and act on the needs of individual customers as they occur live and in the moment.

Relevant Everywhere

Swrve is built to support messaging across mobile, web, email, and popular OTT platforms (Apple TV, Android TV, Roku, Fire TV, WebOS, and Tizen), ensuring brands deliver relevant experiences wherever and whenever their customers choose to interact with them

Relevance with Scale

Swrve processes 14bn actions across 54m customers, in real-time, every single day so brands can confidently scale their communications across millions of customers simultaneously.

Make Every Campaign Personal, Relevant, and Valuable on an Individual Level

Personalization is about making it real for customers at an individual level—”one to many” messaging won’t work for them. In order to inspire continued engagement and action throughout their journey with your brand, you’ve got to speak to them as individuals across channels. Swrve offers its users a set of data-supported advantages that amplify and monetize the effects of personalization—no matter how large your audience is.

Make Every Campaign Personal,  Relevant, and Valuable on an Individual Level

HYPER-RELEVANT, 1:1 MESSAGING

Swrve dynamically imports relevant customer data like individual customer interests, preferences, and goals, more, and pairs that with contextual data—past interactions, actions happening in real time, and future behaviors determined by predictive analytics—to personalize messages and your customers experiences in real time.

POWERFUL LANGUAGE & LOCATION-BASED ENGAGEMENT

With Swrve, you can personalize communications in up to 34 languages. Swrve’s partnership with Bluedot also allows teams to use real-time location insights to add deeper relevance to personalized campaigns. Campaigns in Swrve based on this data have an increased precision of 20x more than most industry standards.

ACT ON OPPORTUNITIES EVERYWHERE

Swrve’s agile integration framework allows teams to personalize Swrve-supported messaging using real-time events captured by external resources, including marketing clouds and custom business systems.

Scale Engagement with High-Performing Content

Swrve’s live, self-updating audiences are perfect for driving personalization that will actually move the needle for global brands, but we’ve gone a step further for full scalability: we’ve optimized our platform to fit the needs of teams that are short on time and obsessed with results.

Scale Engagement with High-Performing Content

FAST CONTENT CREATION

Enjoy rapid time-to-value with Swrve’s predefined messaging templates, or easily create your own using a real-time preview of how your custom messaging will render across devices. No hard coding necessary.

TEST EVERY ELEMENT

Conduct testing on as many as 10 UX resource variants at a time to reveal different aspects of performance such as the number of users who engage, behaviors that followed, and revenue generated by variant.

AUTOMATE HIGH-PERFORMING RESULTS

Automate testing of virtually any mobile app resource. This can include navigation and menu structures, onboarding sequences, price points and paywalls, transaction flows and checkouts, and default configuration settings.

Swrve was recognized as a Leader in the Magic Quadrant following Gartner’s independent evaluation of 15 digital mobile marketing platforms.
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Learn how The Movember Foundation’s personalized push notifications and in-app messages led to a 48% increase in email revenue in a single business quarter.

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