Engagement Articles

Promotions to Re-Engage Lapsed Users

Aoife Crowley

Remind lapsed users of your app’s value with a promotion or sale.

Promotions to Re-Engage Lapsed Users

Give Players Incentives the Longer They Play

Aoife Crowley

Encourage engagement by rewarding or congratulating users as they continue in the game.

Give Players Incentives the Longer They Play

Feature Awareness: Inform Users of a New Feature

Aoife Crowley

Increase engagement and re-engagement through awareness of a new feature. Encourage engaged and lapsed users differently to maximize the usage of new features.

Feature Awareness: Inform Users of a New Feature

Increase Engagement by Driving Users to Underused Feature

Aoife Crowley

Increase engagement by reminding users of different app features.

Increase Engagement by Driving Users to Underused Feature