A Guide For A Changing World

New devices have emerged and consumer attitudes and behaviours have changed. This guide helps you navigate this new world and drive new levels of loyalty and revenue by covering the below topics:

  • How to onboard new customers in multi-channel environments
  • Measuring customer satisfaction across many channels
  • Driving ancillary revenue in mobile and elsewhere
  • Reducing cart abandonment with multi-channel campaigns

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5 Ways to Drive Multi-Channel Revenue

5 Ways to Drive Multi-Channel Revenue

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Onboarding

Onboarding

The customer-app relationship needs to be nurtured, and consumers have to derive value from the product in order to keep churn levels as low as possible. That starts the moment those consumers begin using the platform: with the onboarding process.

Devices
Monitoring Customer Satisfaction
Devices

Monitoring Customer Satisfaction

Satisfied customers are the foundation stone of every successful business. Emerging channels, and particularly mobile, give us the opportunity to get closer to the customer, with apps providing accurate, timely and comprehensive feedback.

Delivering Ancillary Revenue

The ability to serve relevant and targeted campaigns across multiple channels means that airlines can generate ancillary revenue more effectively than ever before, leading to increased profit, improved customer service, and greater customer loyalty.

Devices
Conversion To Subscription
Conversion To Subscription

Conversion To Subscription

The emergence of more interactive channels such as native mobile have brought opportunities for media, including the growth in digital subscriptions. Converting users from trial to subscription can pay off with predictable revenue and deeper relationships.

Devices
Devices

Reducing Cart Abandonment

Cart abandonment represents a significant loss of revenue, so even reducing abandonment by a small amount can make a huge difference to desktop and mobile retailers. Smart, targeted campaigns can make that happen.

5 Ways to Drive Multi-Channel Revenue

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