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The Swrve Guide to Winning Moments of Engagement [Finance Vertical]

5 Successful Strategies for Optimizing Engagement Across Emerging Channels in the Finance Industry.

WP: Winning the Moment in Banking and Finance
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Win More Moments

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Don't lose out on moments of engagement

There has been a huge shift in way banks communicate with their customers. Largely taking place on a smartphone, banks now need to be more accurate in their messaging than ever before.

To take advantage of this change in necessary communication banks need to:

  • Understand the Challenge
  • Build A Virtual Branch
  • Gather 360 Data of their Users
  • Anticipate Future Moments
  • Get Operational
 Swrve Understand the Challenge
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Understand the Challenge

Before sending out a marketing campaign, it's important to understand the stakes. Banks are no longer for life, and a few bad communications on a mobile device could lead to your customer switching to a better brand. 

 Swrve Build A Virtual Branch

Build A Virtual Branch

Althought footfall in physical branches has decreased, it is still the banks responsibility to presetn a personal branch experience from the moment a customer opens the app through their customer lifecycle.

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 Swrve Gather 360 Data of their Users
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Gather 360 Data of their Users

The most effective marketing is informed by our activity across all channels and indeed the environment around us at any moment in time - winning the moment by truly understanding the moment.

 Swrve Anticipate Future Moments

Anticipate Future Moments

Bringing datatogether and integrating the view of the customer ca help improve your campaigns accuracy and effectiveness.

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 Swrve Get Operational
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Get Operational

Sometimes communications need to be sent regardless of marketing and campaign strategy. In these moments, sending a push campaign can be more cost effective and engaging than a SMS. 

Swrve Mobile Marketing

Win More Moments

Click the checkbox to indicate that you give Swrve consent to send personalized marketing communications using the contact details provided.

By submitting this form you agree that you have read and agree to the terms of the Swrve Privacy Policy