Churn is one of the biggest killers of businesses. With Swrve, you can stop churn in its tracks with sophisticated AI and machine learning models
Explore SwrveSwrve uses best-in-class artificial intelligence to predict customers likely to disengage and empowers you to pair that with key behavioral data to re-engage those customers before they do actually churn. With Swrve, brands can target users based on their risk of churn. Users are assigned a Swrve-generated score between 0-100 for how likely they are to churn.
Swrve has developed churn propensity scoring using best-in-class models built on research that goes back decades. Based on the behavioral data of users in your app, the optimal model will be chosen for use.
Target users with exact precision by combining churn propensity scores with any other user properties and behavioral filters, and take action by delivering hyper-relevant push notification or in-app message campaigns.
Swrve’s churn propensity gives you complete control over campaigns, through being able to set any thresholds for churn scores (e.g. target only users with a score between 87-93). This means high value offers will only be sent to those who will otherwise churn, while lower value offers are sent to those less likely to churn.
The rapid explosion of digital channels and platforms has ushered us into an experience economy, where you’re only as good as your last interaction with customers. Learn how to modernize your path to purchase with more strategic delivery, perfect timing, and stronger engagement across at every turn.
Get eBook »