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Swrve Blog

Advice, opinion, and mobile marketing expertise from the team at Swrve

Driving App Revenue Through Subscription Optimization
Marketing

Driving App Revenue Through Subscription Optimization

2022 was a record-breaking year for apps. According to the annual State of Mobile report from Data.ai, new app downloads gre...

Sarah Kelly 05 April 2023
Swrve Quarterly: Winter Product Roundup
Product

Swrve Quarterly: Winter Product Roundup

Welcome to Swrve Quarterly, where we showcase our key product innovations and updates from the previous quarter. In this edi...

Sarah Kelly 24 February 2023
Understanding The Performance of Your Push Notifications
Marketing

Understanding The Performance of Your Push Notifications

As a mobile marketer, push notifications are a crucial channel to connect with and retain your app users. They provide a dir...

Sarah Kelly 12 February 2023
Product Update: In-App Message Dynamic Elements
Product

Product Update: In-App Message Dynamic Elements

Our in-app messaging solution just got even better.  We’re delighted to introduce our newly enhanced in-app mess...

Sarah Kelly 23 January 2023
The Perfect Pairing in an Evolving Landscape
Successes

The Perfect Pairing in an Evolving Landscape

Friends and colleagues, Today, I am thrilled to announce that Swrve has been acquired by MessageGears, a leading email mark...

Lisa Cleary 11 January 2023
6 Ways to Personalize Your App Messaging Beyond First Name
Marketing

6 Ways to Personalize Your App Messaging Beyond First Name

In recent years, there has been an increase in ​​customer expectations around personalized experiences. Accordin...

Sarah Kelly 12 December 2022