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Swrve Blog

Advice, opinion, and mobile marketing expertise from the team at Swrve

Swrve is Delighted to Announce it is Now an Approved Salesforce Interaction Studio Partner
Marketing

Swrve is Delighted to Announce it is Now an Approved Salesforce Interaction Studio Partner

Swrve is proud of its deep connection with Salesforce. As an open-data platform, Swrve enables brands to integrate quickly a...

Matt Rausenberger 12 April 2021
Swrve Integrates with Movable Ink for Dynamically Personalized Message Content
Product

Swrve Integrates with Movable Ink for Dynamically Personalized Message Content

Getting personalization right means more than adding ‘Hi {first.name}’ to the start of every message. To be trul...

John McGrath 11 March 2021
Product Update: Embedded Experiences
Product

Product Update: Embedded Experiences

Customer experience is everything.  Mobile is the ‘always on’ channel. It’s the easiest, quickest wa...

John McGrath 26 February 2021
Swrve Complies with IDFA and App Tracking Transparency
Industry Thoughts

Swrve Complies with IDFA and App Tracking Transparency

Facebook has started testing notifications to users about Apple’s privacy changes. Investors fear that the changes App...

Ellen Flynn 18 February 2021
The State of Retail 2021—Responding to 2020
Industry Thoughts

The State of Retail 2021—Responding to 2020

A lot changed in 2020, you don’t need this blog to tell you that. Among the many (many) things that changed, was the ...

Ellen Flynn 04 February 2021
Live with GSMA: Expert Tips to Improve CX and Retain Mobile App Users
Marketing

Live with GSMA: Expert Tips to Improve CX and Retain Mobile App Users

Engagement and retention on mobile is harder than ever. The average mobile user has 35 apps installed on their mobile p...

Ellen Flynn 01 December 2020