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Swrve Blog

Advice, opinion, and mobile marketing expertise from the team at Swrve

Industry Thoughts

Are You Sure You're Looking for "Analytics"?

In case you missed it - our CEO Hugh Reynolds on analytics in VentureBeat. What it does, what it doesn't do, and ho...

The Team at Swrve 04 September 2013
Webinars

5 Tips for Day-1 Retention - a Swrve Webinar

Got 23 minutes to spare? Get the lowdown on Day 1 Retention: why it matters, how to measure it, and five quick tips to get y...

The Team at Swrve 22 August 2013
Webinars

Advanced A/B Testing for Ultimate User Experience - a Swrve Webinar

Getting user experience right is the difference between success and failure in the mobile app universe, and A/B testing is t...

The Team at Swrve 14 August 2013
Industry Thoughts

Swrve in the News: The Swrve "Fraud Filter"

AllThingsD coverage of the Swrve Fraud Filter - which for the first time enables mobile app managers to get an accurate...

The Team at Swrve 07 August 2013
Webinars

What is In-App Marketing - a Swrve Webinar

Our latest webinar answers the question you've all be asking: What is In-App Marketing?

The Team at Swrve 02 August 2013
Industry Thoughts

Candy Crush Saga - The Swrve View

We’ve read a couple of great articles on the subject of King’s smash hit Candy Crush Saga® recently. We&rsqu...

The Team at Swrve 29 July 2013