Next week, Swrve will join senior leaders at Silversea Cruises, Yotel, Lufthansa, Booking.com, and other leading brands for two days of learning, sharing, and connecting at EyeforTravel Amsterdam. As Europe’s first conference dedicated to revenue and optimization, EyeforTravel will be the perfect place for our experts to share key strategies for advancing engagement, retention, and monetization on mobile, email, web, and more.
Travel brands face the challenge of providing smarter, more convenient experiences, from first booking to arrival, across channels. According to Travelport’s Digital Travel Trends Report 2019, 98% of travelers now carry their smartphones with them throughout their journey. This makes delivering seamless traveler experiences on mobile absolutely vital for earning repeated bookings, positive ratings, customer loyalty, and more.
The batch and blast messaging of the past just won’t cut it. Being relevant in real time is key to capturing traveler interest and earning their satisfaction before, during, and after their trips. To achieve this, brands need to interact with their customers on an individual level, and deliver better, not more, interactions exactly when these users are most likely to engage. Swrve works with some of the world’s largest airlines to elevate traveler experiences across channels using real-time relevance at scale.
Another luxury airline used Swrve’s enterprise-grade targeting and triggering capabilities to achieve an 82% engagement rate on mobile travel alerts, driving more users to the app for real-time updates and amplifying the app’s ease-of-use. These campaigns ultimately increase individual traveler satisfaction, driving more loyalty and revenue for the Dubai-based carrier.
To learn about this success and others like it, book a meeting with our experts at EyeforTravel.