As the world’s largest ticket marketplace, StubHub is dedicated to helping experience-seekers buy and sell tickets whenever and wherever they are. To achieve this in today’s fast-moving digital landscape, the popular emarketplace needed a customer engagement partner that could elevate and optimize buyer and seller experiences at scale. StubHub chose Swrve to advance their mobile presence, refine targeting and triggering for time-sensitive campaigns, and generate real-time returns with better engagement.
It was a match made in heaven. Named a Leader in the Gartner Magic Quadrant for Mobile Marketing Platforms for the second year in a row, Swrve is designed to deliver better, not more, customer touches across channels with real-time relevance. By partnering with Swrve, StubHub could increase customer engagement and campaign awareness around key revenue drivers, like new deals, time-sensitive offers, ticket upgrades, and new merchandise.
“Buyers and sellers need to be able to trust that we’re the best platform suited for their needs. Being able to speak directly to users as individuals in 1:1 contextual messaging via Swrve has really helped us emphasize the value that we’re offering and keep our promotions deeply relevant in real time. That’s what’s really kept users engaged in the platform.”
Arnaud Collin, Global Head of Customer Engagement at StubHub
With Swrve, StubHub generated over 15,000 purchases within 24 hours of in-app engagement, kept a quarter million customers informed and engaged in the app, and drove exciting increases in campaign awareness and buyer interest.
Get more details in the full case study.
StubHub isn’t alone. Leaders at Sony, Condé Nast, Digicel, Ryanair and more are all benefiting from real-time relevance with Swrve. Join a demo today to learn how you can too.