In honor of Breast Cancer Awareness Month, we’re highlighting the fierce women of Swrve: leaders who are breaking barriers, sparking change, and setting new standards every single day. In this blog series, we’re sharing who they are, a quick look at what makes them fierce, and their advice to young women today. 

The series continues with Tara Ryan, Chief Marketing Officer at Swrve. Tara has overseen marketing, communications, and growth roles at top global technology companies. Named a Top Woman Leader in SaaS by SaaS Reports, Tara creates fantastic formulas for success using her unique and layered understanding of business needs, values, and experiences. She is a focused, intuitive leader that works hard to elevate standards of excellence in marketing, bringing out the best in those around her and delivering powerful results for her team. 

Get to know Tara, a fierce female leader at Swrve:

JW: What does being a leader mean to you? 

TR: Being a leader to me means having your actions stand on their own, having the courage to stand up for what is right and the guts to make hard decisions—all while checking your pride at the door.

JW: What's your professional superpower, and how did you discover it? 

TR: Futuring is my professional superpower. I close my eyes, envision what a scene should look like in a year or two, and then use that vision as a goal to back into with marketing programs and outcomes.

JW: What's your advice to young women today? 

TR: Don’t change anything about your amazing self. Pick your battles, stay in your lane and don’t ever compromise your integrity. And don’t forget to ask for what you want. 

Support the strong women that make this world a better place. Join us in supporting the Breast Cancer Research Foundation today.