In honor of Breast Cancer Awareness Month, we’re highlighting the fierce women of Swrve: leaders who are breaking barriers, sparking change, and setting new standards every single day. In this blog series, we’re sharing who they are, a quick look at what makes them fierce, and their advice to young women today. 

This series continues with Christine Pota, Senior Director of Sales at Swrve. Based on the East Coast, Christine is a strategic, highly committed sales professional with extensive experience driving results for SaaS technologies. Christine uses her strong work ethic, optimism, and consultative approach to inspire action and drive success for customers and peers alike. She sets the bar high for customer satisfaction and service, driving growth and maintaining excellence for sales at Swrve.

Get to know Christine, a fierce female leader at Swrve:


JW: What does being a leader mean to you?

CP: The best leaders I’ve known are honest, fair, smart, and possess qualities that those around them admire and respect. They have a way of making everyone feel aspirational—you want to follow them into the fire, whatever that might be. And your reflection of yourself is always brighter in their eyes.

To be a good leader, you have to be confident, capable, and work to inspire those around you. You have to support others in whatever dream they have for themselves. And make yourself available to them. It’s also very important to be kind, remain positive, and carry with you a moral compass that inspires the good in others. And the best leader might not have all the answers, but they do their best to enlighten and relate to others. 


JW: What's your professional superpower, and how did you discover it?

CP: I have two. The first is my ability to read people. I wanted to be a psychologist when I was growing up because I’ve always loved talking to people and uncovering their motivations, desires, and goals. This skill allows me to present what my company has to offer in a way that truly reflects personal goals, desires, and aspirations. 

My second superpower is being a working mother. Being a working mother has taught me how to multitask, work faster, and get more things accomplished than ever before. 


JW: What's your advice to young women today?

CP: Age doesn’t matter—it’s irrelevant. It’s your thirst for knowledge that matters. If you’re finished learning at 24, you’re doing yourself a disservice. If you’re finished learning at 64, you’re doing yourself a disservice.

Never stop being a voracious learner. Be surprised and open to what life has to offer to you, because there’s always something new to learn around the corner. You have no idea what tomorrow will bring. 

Support the strong women that make this world a better place. Join us in supporting the Breast Cancer Research Foundation today.