Media and Entertainment

Swrve is the perfect choice for those in the news, entertainment and publishing business. Whether it's working to secure readers, or maximizing subscriptions - we give you the tools to make it happen.

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It’s All About Engagement

In media and entertainment, it’s all about making the app experience as enjoyable as possible - on both OTT streaming channels and mobile. Swrve supports editing and testing of the native app experience on the fly, meaning you’ll have total control of onboarding, navigation, information architecture and more - without app store updates.

It’s All About Engagement
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Driving Subscriptions

If you want to convert trial users into paying subscribers, Swrve can make it happen. Swrve in-app and push campaigns enable you to deliver targeted, relevant and effective incentives to your users, helping maximize the percentage of your mobile users who go on to be paying customers.

Driving Subscriptions

Reducing Churn

It’s vitally important to hold on to your place on the smartphone or TV screen. Swrve uses ultra-targeted push notification and in-app campaigns to deliver personalized, relevant content and offers that keep your readers and viewers coming back. And you can A/B test navigation and display options to make the experience as engaging as possible when they’re there. Great experience means happy customers - means less churn.

Reducing Churn

Going Viral

Social sharing is vitally important for media players on mobile and OTT. It is a core driver of acquisition. Swrve can help. We’ve built and deployed A/B tests that delivered increases of over 500% in the number of social shares produced by mobile content. We can help you define alternative approaches and test them in the field - and drive your profile as a result.

Going Viral