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The Changing Retail Landscape

eCommerce increasing equals mobile. Nearly half of 2017 Cyber Monday sales were completed on a mobile device. For retail brands who offer native apps, mobile accounts for two-thirds of all eCommerce sales.  Yet eCommerce isn't a mobile-only story. It's a multi-channel one. 41% of all conversions are influenced by activity on another device.

The Changing Retail Landscape The Changing Retail Landscape The Changing Retail Landscape The Changing Retail Landscape
The Challenge & Opportunity To Build Consumer Relationships

The Challenge & Opportunity To Build Consumer Relationships

This changing world brings multiple challenges and opportunities. An ever-expanding set of channels provides the opportunity for closer consumer relationships than ever before, which in turn drives sales and long-term customer loyalty.

The challenge is building that relationship, consumer by consumer, in a competitive, demanding environment. Those that deliver the best service experiences across modern engagement channels, will gain a strategic advantage over competitors.

Be Personal. Be Relevant. Be In The Moment

So how do you build long-lasting relationships that turn into revenue? The solution is marketing that reaches across all your platforms, builds a live, real-time understanding of each person, and communicates with interactions that are personal, timely and relevant. Doing this successfully is not easy; it requires both the right technology and the right partner.


 

Be Personal. Be Relevant. Be In The Moment
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Common Challenges for eCom, Retail Marketers

Swrve Helps Our Customers:

Acquire & Activate

Acquire & Activate

  • Drive increased app downloads by connecting to app install campaigns
  • Personalize onboarding matched to your acquisition campaigns.

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Onboard & Nurture

Onboard & Nurture

  • Customized and personalized onboarding experiences to improve activation
  • Deploy a behavioral message schedule through to first purchase

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Engage & Retain

Engage & Retain
  • Personalize offers and messaging to your most engaged users
  • Orchestrate multi-channel communications between e-mail, SMS, mobile app push and In App notifications and browser or web push notifications on the desktop Build micro-segments
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Monetize & Grow

Monetize & Grow
  • Abandoned cart retargeting Targeted and personalized upsell and cross-sell promotions can increase revenue per customer by over 30%
  • Enhance geotargeting, geofencing capabilities
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Service & CSAT

Service & CSAT
  • Increase app store ratings/reviews
  • Drive more social sharing
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Oliver Ropars
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After watching all of our KPIs trend in the wrong direction for a number of years. We finally found an enterprise class player capable of helping us create truly personalized experiences at scale and delivering the right message at the right moment of truth. Swrve has few peers when it comes to helping retail brands raise their game.

Oliver Ropars
CMO StubHub

Swrve Getting Users To A First Purchase

Getting Users To A First Purchase

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Swrve Getting Users To A First Purchase
Swrve Retention of Disappearing Users

Retention of Disappearing Users

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Swrve Retention of Disappearing Users
Swrve How To Reduce Cart Abandonment

How To Reduce Cart Abandonment

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Swrve How To Reduce Cart Abandonment

It's time to take a look at Swrve in action!

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