Personalization

Personalization

Personally interact with each and every mobile customer: To connect with your mobile customers, you need to conduct millions of individualized, personal conversations every minute.

Dynamic Content and Deeplinks

Insert dynamic content that creates a frictionless experience to catch your users’ attention and increase conversions

  • Insert dynamic user properties directly into messages
  • Embed deeplinks that launch to exact app locations
  • Leverage content from content management systems (CMS)
  • Utilize data from transactional systems or data sources
Dynamic Content and Deeplinks
Personalization
Sophisticated Scheduling

Sophisticated Scheduling

Instead of intruding on your most valuable customers when they’re not ready to engage, trigger communications using Swrve’s sophisticated scheduling mechanisms.

  • Setup one-time or recurring campaigns
  • Schedule for a specific day, time, or after a user behavior
  • Account for local business hours and time zones
  • Optimize delivery with Swrve's built-in predictive model
Personalization

Localization

Your users are all over the world, and you need to ensure your marketing is global, too.

  • Easily manage and send multilingual versions
  • Single campaign can target users in their own language
  • Track engagement by language
Localization
Personalization
Geolocation

Geolocation

A user's physical location is one of the best intent signals of their journey, and you can use it to your advantage

  • Geo-trigger messages as users enter/exit exact locations
  • Specify precise points for messages to be received
  • Limit campaign frequency and repetition by location

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