Interactions

INTERACTIONS

Advice, opinion and mobile marketing expertise from the team at Swrve

Announcing Series D Funding
Marketing

Announcing Series D Funding

by Christopher Dean
Getting Clear ROI Figures On Your Push Campaigns
Product

Getting Clear ROI Figures On Your Push Campaigns

As we’ve said before, one thing we pride ourselves on at Swrve is selling ROI, rather than just software. But, of...

Ross Hamer
Push Notifications And In-App Messages: The Key Difference You Need To Understand
Marketing

Push Notifications And In-App Messages: The Key Difference You Need To Understand

As consumers move to mobile, it is no surprise that we’ve seen marketing follow. Marketers have a habit of following...

Tom Farrell
Android Oreo – Understanding Where It Fits In Your Mobile Strategy
Industry Thoughts

Android Oreo – Understanding Where It Fits In Your Mobile Strategy

The latest update from Android offers marketers and end users some delightful new capabilities that help further...

Alan Tam

BlueprintsA collection of 'how to' guides for today's mobile practitioners

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The Power Of Rich Push Notifications
Product

The Power Of Rich Push Notifications

We all know that push notifications - when used well - offer huge potential for enabling businesses to interact with users....

Ross Hamer
Blueprint: How To Think The Opposite About Engagement
Marketing

Blueprint: How To Think The Opposite About Engagement

It can be tempting to view time users spend in-app as a metric that should be maximized, after all this is what...

Ross Hamer
The Key Benefits Of Premium Mobile Analytics
Product

The Key Benefits Of Premium Mobile Analytics

Understanding your customers - that’s what it’s all about, right? Well, it’s certainly the first stage in...

Ross Hamer
Customer Interview - icelolly.com
Product

How icelolly.com Trebled Mobile Engagement Rates

Heard the one about the digital business that turned its back on conventional marketing and trebled engagement rates with...

Tom Farrell
Introducing Holdout Groups
Product

Introducing Holdout Groups

One thing we pride ourselves on at Swrve is selling ROI - rather than just software. We know that standard procedure in...

Ross Hamer
Why Augmented Reality Brings Us Closer To The App Age
Industry Thoughts

Why Augmented Reality Brings Us Closer To The App Age

Sometimes if feels like we’ve been talking augmented reality for a long time, and haven’t necessarily seen a...

Tom Farrell

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