What’s the most important number for your mobile business? Or to put it another way, what’s the number you check...
Delivering dynamic in-app messages is a simple and smart way to improve the metrics that matter to your mobile business. In...
One perk of the job in Swrve is spending a lot of time working with mobile businesses - or businesses moving to mobile - on...
The retention rate for mobile apps - that old chestnut - is always on our minds. And so it should be! Cost per install (CPI)...
A simple ‘nudge’ message sent to a user at a strategic time, serving as a reminder or a positive reinforcement,...
Sometimes it’s hard to believe that the smartphone is - give or take - a mere 10 years old. So embedded has the modern...
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