Interactions (Page: 5)

Intent engine examples - media

The Swrve Intent Engine: Three Media Case Studies

Continuing our occasional series on the use cases that show the sophistication of our Intent Targeting Engine in action, I...

Tom Farrell 10 January 2018
Using customer insights to target your marketing increases engagement.

The Power of Customer Insights

Big data is big news, and it’s getting even bigger. The vast amount of data now available relating to user behaviours,...

Kate Hawkes 08 January 2018
In Case You Missed It: Silent Push

In Case You Missed It: Silent Push

Sometimes it is not necessary to inform someone that you’ve done something useful. Say, for instance, your housemate...

Ross Hamer 05 January 2018
Mobile dominates the way we interact with the world - be ready!
Industry Thoughts

What Skills Do I Need For A Mobile First World?

To every time there is a purpose, and in a similar way of looking at things there isn’t a huge market for plague...

Tom Farrell 04 January 2018
OTT TV and media streaming services are displacing traditional cable TV

Why OTT Is Worth Watching In 2018

In October 2017, advertising via over-the-top media accounted for 26% of total video ad spend, according to a report by...

Kate Hawkes 03 January 2018
Power users are key to app success

How To Cherish And Learn From Your Power Users For App Success

Call them ‘power users’, call them ‘VIP’s, or call them ‘whales’, the fact is that a...

Kate Hawkes 27 December 2017

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