Interactions

Interactions (Page: 6)

The Top Mobile KPIs To Measure In Media Apps
Marketing

The Top Mobile KPIs To Measure In Media Apps

KPIs are incredibly important; there’s no doubt about it. The clue is in the name: ‘Key’ because you are...

Ross Hamer 17 November 2017
A smart approach to timing can help reconnect with lapsing users
Marketing

Taking The Guesswork Out Of Timing Your Retargeting

When is the right time? The automatic response to that question is (or should be) - ‘the right time for what?’...

Kate Hawkes 16 November 2017
The Real Benefits Of AR To Retail Apps
Industry Thoughts

The Real Benefits Of AR To Retail Apps

With the announcement of Apple’s ARKit and Google’s ARCore, augmented reality has been the talk of the tech...

Kate Hawkes 13 November 2017
Optimizing Your App For Purchases
Marketing

Optimizing Your App For Purchases

Remember the days when we had to stand in a line and actually converse with a human being if we wanted to buy a coffee or a...

Ross Hamer 13 November 2017
A/B testing in apps reveals user preferences
Industry Thoughts

How Netflix Reminds Us Of The Importance Of A/B Testing Culture

Just when you think we’ve reached ‘peak A/B testing’, along comes another article reminding us just how...

Tom Farrell 09 November 2017
How To Point Out Key Features In Your App
Marketing

How To Point Out Key Features In Your App

If you’re like me (and, for many reasons, let’s hope you’re not), you’ll regularly have trouble...

Ross Hamer 09 November 2017

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