INTERACTIONS

Advice, opinion and mobile marketing expertise from the team at Swrve

Swrve In Action at RTL
Successes

Swrve In Action at RTL

The best feeling in this business is seeing customers really driving the numbers that matter on mobile. So we were delighted...

Sophie Walsh
A/B Testing - What Not To Do
Industry Thoughts

A/B Testing - What Not To Do

  Everybody is A/B testing these days. Or at least, it sometimes feels like that. That’s certainly a positive in...

Tom Farrell
Feature of The Week: Location
Industry Thoughts

Feature of The Week: Location

Customers are becoming used to seamless and simple interactions on mobile. They expect to get what they are looking for at...

Sophie Walsh
What Customers Want (Personalization)
Industry Thoughts

What Customers Want (Personalization)

Personalization gives the marketer more power than ever before to succeed at what they ultimately want to do - create...

Sophie Walsh
Measuring Customer Satisfaction in a Mobile World
Industry Thoughts

Measuring Customer Satisfaction in a Mobile World

Customer satisfaction is something that should be top of mind for all businesses. Loyal customers come about because they...

Barry Nolan
Travel On Mobile: A Swrve Webinar
Industry Thoughts

Travel On Mobile: A Swrve Webinar

Mobile, and the mobile app, has made a sizable impression on many industries, but perhaps none more so than travel. At the...

Tom Farrell

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