INTERACTIONS

Advice, opinion and mobile marketing expertise from the team at Swrve

Why Mobile Apps Are The New Loyalty Cards
Industry Thoughts

Why Mobile Apps Are The New Loyalty Cards

“Loyalty” has always been something marketers - and businesses - care about. Why else do we tell each other...

Tom Farrell
How Search Is Coming To Mobile Apps
Industry Thoughts

How Search Is Coming To Mobile Apps

Most of our digital day is spent on mobile. More than desktop browsing, and nearly as much as watching TV. And when we are...

Hugh Reynolds
What ‘Privacy’ Means In a Connected World
Industry Thoughts

What ‘Privacy’ Means In a Connected World

I’m often asked where the dividing line is between ‘smart’ marketing - that understands users as...

Christopher Dean
The Seven Habits Of Highly Effective Mobile Marketing Campaigns
Industry Thoughts

The Seven Habits Of Highly Effective Mobile Marketing Campaigns

Ever wonder why some mobile campaigns 'work' and others don't? Or worse, do you feel you spend a lot of time...

Tom Farrell
Why We’re Opening A European Data Centre
Product

Why We’re Opening A European Data Centre

Today we’re delighted to announce that we’ve opened our own European Data Center. For the uninitiated, that...

Steven Collins
What Agencies Want From Mobile Marketing Automation
Industry Thoughts

What Agencies Want From Mobile Marketing Automation

At Swrve we’ve found ourselves spending an awful lot of time in the company of agencies recently. I don’t think...

Hugh Reynolds

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