Interactions

Interactions (Page: 16)

A 2017 Mobile Marketing Goal? Embrace the Lessons & Learnings from Your 2016 Holiday Campaigns
Marketing

A 2017 Mobile Marketing Goal? Embrace the Lessons & Learnings from Your 2016 Holiday Campaigns

As mobile marketers fine-tune their strategies and campaigns for 2017, one of the best pieces of advice I can offer is to...

Alan Tam 16 January 2017
Dynamic Apps: Serving Smarter Experiences on Mobile
Industry Thoughts

Dynamic Apps: Serving Smarter Experiences on Mobile

Everyone and their dog has some kind of prediction about the future of apps: the demise of apps, no wait, the continued rise...

Ross Hamer 13 January 2017
Localization: How To Drive Engagement By Speaking Your Customer’s Language (Video)
Successes

Localization: How To Drive Engagement By Speaking Your Customer’s Language (Video)

Localization, in this case, is the act of delivering mobile campaigns like Push Notifications or In-App Messages in the...

Tom Farrell 10 January 2017
Machine Learning: Making Choice Simple On Mobile
Industry Thoughts

Machine Learning: Making Choice Simple On Mobile

I’m sure you’ve noticed the new breed of restaurants opening up over the last few years. Plain tiles, naked...

Ross Hamer 09 January 2017
The Sweet Spot of Mobile
Marketing

The Sweet Spot of Mobile

Mobile is hot. Mobile is everywhere. To postulate that consumers have embraced mobile as their primary communications and...

Martin Doettling 05 January 2017
On Mobile - Adam Warburton (Travelex)
Industry Thoughts

On Mobile - Adam Warburton (Travelex)

On Mobile by Swrve is a series of interviews with mobile leaders from across the world. In the second part of this series I...

Ross Hamer 04 January 2017

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