INTERACTIONS

Advice, opinion and mobile marketing expertise from the team at Swrve

Apple Watch - It’s Time For Testing
Industry Thoughts

Apple Watch - It’s Time For Testing

I was at first alarmed to read Craig Palli of Fiksu’s thoughts on the Apple Watch. You can’t blame me for a...

Steve Gershik
The Wall Street Journal And Whales
Industry Thoughts

The Wall Street Journal And Whales

Always nice to be referenced in the Wall Street Journal - and particularly in this excellent article on the changing face of...

Tom Farrell
Swrve Webhooks: Use App Data to Trigger SMS, Email, and Online Campaigns
Product

Swrve Webhooks: Use App Data to Trigger SMS, Email, and Online Campaigns

We’re delighted to announce our new Webhooks support! Swrve is now the only mobile marketing automation platform to...

Meredith Tretiak
Marketing On The Move
Industry Thoughts

Marketing On The Move

Let’s talk about a device most adults own and use every day. It’s connected to the world around them, it...

Hugh Reynolds
Agile In-App Marketing: Without the “D’oh!”
Product

Agile In-App Marketing: Without the “D’oh!”

When did you ever jump into the bath without first testing the water with a presumably slightly expendable toe? Probably...

Steven Collins
Segmentation: The True Power Behind Mobile Marketing
Marketing

Segmentation: The True Power Behind Mobile Marketing

Marketers love to do things. And they love to do LOTS of things too. Like sending millions of messages to their user base in...

Tom Farrell

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