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Choosing The Right Technologies For Mobile Businesses - Philippe Meriaux, COO of happn (Video)

Choosing The Right Technologies For Mobile Businesses - Philippe Meriaux, COO of happn (Video)

Phillppe Meriaux, COO of happn, one of the world’s leading dating apps, spoke at Swrve’s Mobile Moments London...

Ross Hamer
Anticipating Needs of Users & Interacting in the Moment (Video)

Anticipating Needs of Users & Interacting in the Moment (Video)

In this extract of Barry Nolan’s ‘Mobile Moments’ presentation, he talks us through the movement towards...

Ross Hamer
Conversion: How to Make Money on Mobile (Video)

Conversion: How to Make Money on Mobile (Video)

Conversion on mobile, the process of turning browsers of your app into users who spend real money, is a key metric that you...

Ross Hamer
Four Ways Mobile Is Changing Marketing (Video)

Four Ways Mobile Is Changing Marketing (Video)

Swrve’s very own boffin/evangelist/soothsayer, Barry Nolan, talks us through the four ways in which mobile marketing...

Ross Hamer
Localization: How To Drive Engagement By Speaking Your Customer’s Language (Video)

Localization: How To Drive Engagement By Speaking Your Customer’s Language (Video)

Localization, in this case, is the act of delivering mobile campaigns like Push Notifications or In-App Messages in the...

Tom Farrell

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