Everyone knows A/B testing is the smart way to deliver best possible experiences on mobile - and retention and revenue to match.
But which A/B tests should you be running? There are thousands of possibilities - but fortunately we've run thousands of tests! And we're about to lift the lid on just how you can see the greatest results in your mobile app.
We cover a variety of topics including:
- How to structure an A/B testing program
- What you should be testing
- How to interpret your results
- And much more!