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Swrve Blog

Advice, opinion, and mobile marketing expertise from the team at Swrve

The Swrve Mobile OS Report
Industry Thoughts

The Swrve Mobile OS Report

In our May special report we're sharing the results of some unique research comparing iOS users to Android users. Based...

The Team at Swrve 28 February 2015
Welcome To Converser!
Marketing

Welcome To Converser!

I’m delighted to welcome Converser to the Swrve family. At Swrve we’re committed to one thing: helping marketer...

The Team at Swrve 26 February 2015
What The Games Industry Taught Me About Mobile Marketing Automation
Industry Thoughts

What The Games Industry Taught Me About Mobile Marketing Automation

I don’t mind admitting that when I joined Swrve I didn’t know a huge amount about the mobile games industry. I w...

The Team at Swrve 25 February 2015
Mobile Registration: Keep It Short And Sweet
Industry Thoughts

Mobile Registration: Keep It Short And Sweet

There’s a number of reasons to pay good attention to exactly what demands you make when it comes to registration. But ...

The Team at Swrve 23 February 2015
Mobile In Retail And The Growth Of Omni-Channel
Industry Thoughts

Mobile In Retail And The Growth Of Omni-Channel

I was interested to read this research quoted in Internet Retailer this week. It’s certainly no secret that the mobile...

The Team at Swrve 20 February 2015
For Smart Mobile Marketing - Get Storytelling!
Industry Thoughts

For Smart Mobile Marketing - Get Storytelling!

I have been traveling more lately, which is great because I love getting out to see my customers in their natural environmen...

Lucy O'Dwyer 18 February 2015