Swrve Blog

Advice, opinion, and mobile marketing expertise from the team at Swrve

Swrve Partners with Cheetah Digital to Drive Connected CX for Customers Across Channels

Swrve Partners with Cheetah Digital to Drive Connected CX for Customers Across Channels

We’re delighted to announce a strategic partnership with Cheetah Digital to drive engagement, retention, and value for...

Matt Rausenberger 18 November 2020

Swrve Success: Uken Games Optimizes Gameplay for over 250k Daily Active Users

Swrve Success: Uken Games Optimizes Gameplay for over 250k Daily Active Users

The stakes are high for mobile games. With only 1.6% of players actually making an in-app purchase, and 72% of players limit...

Ellen Flynn 18 November 2020

Driving Engagement and Reducing Churn in OTT

Industry Thoughts

Driving Engagement and Reducing Churn in OTT

It’s been over half a decade since House of Cards was first released on Netflix, the first foray into original program...

Greg Martell 12 November 2020

Product Enhancement: Campaign Tagging

Product Enhancement: Campaign Tagging

Mobile marketing does not usually consist of running one campaign at a time and measuring the results of that campaign befor...

John McGrath 12 November 2020

Using AI and Machine Learning to Drive Revenue and Reduce Churn

Using AI and Machine Learning to Drive Revenue and Reduce Churn

It’s time for that time-old question again: Are your batch and blast campaigns losing you revenue? The short answer t...

Ellen Flynn 11 November 2020

Best Practices for Mobile Retail—Create a Seamless Path to Purchase

Best Practices for Mobile Retail—Create a Seamless Path to Purchase

Driving in-app purchases and increasing online sales can be a challenge for retailers. Apps are being opened, and items are ...

Ellen Flynn 02 November 2020

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